White Rose Environmental has signed an exclusive deal with an Australian company to bring the first reusable sharps containment system to the UK, known as Sharpsmart. Because the product is reusable, it is economically viable to design in many safety features that could not be contemplated in a disposable product. The net result is a reduction of up to 33% in plastic waste associated with sharps disposal going for incineration, and up to a 30% reduction in needlestick injuries. (see pictures in main article).